Ensuring quality in education is a continuous process. But knowing the pivotal factors of quality education can provide a guideline to the education providers to meet this standard. With this aim, this research is undertaken to unveil the factors that contribute to education quality. To do so, 245 undergraduate business students are selected from four renowned public and private universities in Bangladesh to collect their opinion. Study reveals that Qualified Faculties play major role to ensure the quality education. Organization & Management's effort, Development of Personal skills, Learning Resources, Academic Support are also the important factors for the quality education. Teaching Quality is the most significant factor to ensure the quality education followed by Personal Development, Organizational and Management Approach, Learning Resources, Academic Support. It is also discovered that, students do not consider Assessment and Feedback mechanism is a parameter to judge the education standard of a university.