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DIU-JOURNAL OF BUSINESS AND ENTREPRENEURSHIP

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Paper Title
Exploring the Unexplored Sea Beaches in Chattogram District: Demonstration on Visitors’ Experiences

Authors

Ramiz Uddin, Mst. Khadijatul Kobra, Mahbub Parvez, Md. Ibrahim Khalil, JoAnn Rolle

Abstract

Sea beaches are one of the natural tourist attractions that help tourists rejuvenatethemselves by being in close association with Mother Nature. This study's preparation is basedon comprehensive data regarding the Chattogram district's undiscovered sea beaches. Thus,the research work has been done to highlight the unexplored sea beaches in the Chattogramdistrict, explaining the current service gaps, and referring to some possible suggestions toincrease the tourism facilities and flows in the beach areas. Both primary and secondary datawere accumulated about Guliakhali, Banshbaria, Akilpur, Patenga, Neval, Kattali, Khejurtala,Parki, and Banshkhali sea beach. A structured questionnaire was designed to collect theprimary information, and 75 tourists participated to share their valuable experiences.Secondary data were collected from the internet, newspapers, YouTube vlogs, and so on toshowcase the existing condition of tourist flow in these places. The overall explanation isregarding visitor ratio, natural beauty, accommodation service, security issues, food facility,public washroom facility, and recreational activities of each beach. The findings of theexploration might be beneficial to tourism planners and other stakeholders to delve intodestination management and marketing and protect the beaches where over tourism prevails.These initiatives may shift the attention of tourists towards the unique natural settings of theChattogram district. The outputs of the work would be applied to conduct further research ontourism systems in these destinations.

Keywords

Unexplored, Sea beaches, Prospect of beach tourism, Infrastructure development, Promotion, Facilities.

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